Global Journal of Human Social Science, C: Sociology and Culture, Volume 23 Issue 4

dilemma and realize the communicative city, we need to resort to the effectiveness of communication narrative. Narrative structure and rhetoric affect people's cognitive schema. From the perspective of audience, human is a kind of "narrative animal" with narrative rationality, and individuals will use narrative rationality standard to judge the stories they hear. Narrative rationality refers to the method of judging the value of a story based on two criteria: consistency and fidelity. The former refers to the likelihood of a complete story, the latter to the extent to which the story corresponds to reality (Fisher, 1984). Goffman (1979) believes that people's induction, structure and interpretation of reality experience rely on a narrative framework, which enables people to locate, perceive, understand and summarize numerous specific information. Framework is a cognitive structure used by people to understand and interpret the external objective world. By comparing traditional narrative with communicable narrative, it can be found that traditional narrative is a closed structure with existing meaning and self-contained structure, while communicable narrative is an open structure, in which everyone can talk to each other. Traditional narrative focuses on "language", while communicable narrative focuses on "context". Traditional narrative is a single narrative, while communicable narrative emphasizes polysemous. Different media have their own "narrative attributes". In order to better promote the communication between civil society and government, with the development of China's mobile internet and the influence of policies, a large number of government affairs media have emerged on social media platforms. They show city news, image and charm by elaborately designing lens language, media text and performance image, and promote the relationship between residents, city and government. Communication narrative has always been the core of communication effect. Communicative city cannot do without communication narrative framework, which highlights the scarcity and efficiency of communication in the increasingly complex network society. IV. C onclusion With the growth of urban population and the impact of globalization, relying on urbanization alone is not an effective solution to social problems. "Communicative City" is an interdisciplinary research field focusing on the role of urban communication and interactive networks in urban integration to address social issues in a more effective way. Throughout the current academic research, there is no clear explanation for how to systematically study communicative city. Therefore, this study proposes a framework of communication ecology, which is illustrated from three aspects: technical layer, social layer and content layer. Urban public space, including offline physical public space and online virtual public space, are valuable public resources that connect individuals and cities to establish more humane communication infrastructure and to enhance effective interpersonal interaction, and to implement more effective narrative persuasion for building communicative cities in the future. R eferences R éférences R eferencias 1. Allison, M. A. (2008). Measuring urban communication: Frameworks and methods for developing the criteria for the Urban Communication Foundation Communicative City Award. International Communication Gazette ,70(3-4), 275-289. 2. Bridge, G. (2005). Reason in the city of difference: pragmatism, communicative action and contemporary urbanism (Vol. 2). Psychology Press. 3. Friedland, L. A. (2001). Communication, community, and democracy: Toward a theory of the communicatively integrated community. Communication research , 28(4), 358-391. 4. Bruhn, J. G. (2011). 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(201 4).T he ecological approach to visual perception: classic edition . Psychology press. 12. GOFFMAN, E. (1979). Footing , 25(1-2), 1-30. https:// doi.org/10.1515/semi.1979.25.1-2.1 13. Hearn, G., Collie, N., Lyle, P., Choi, J. H. J., & Foth, M. (2014). Using communicative ecology theory to scope the emerging role of social media in the evolution of urban food systems. Futures , 62, 202-212. 14. Hearn, Greg & Foth, Marcus (2007) Communicative ecologies: Editorial preface. Electronic Journal of Communication , 17(1-2), pp. 2-6 © 2023 Global Journals Volume XXIII Issue IV Version I 5 ( ) Global Journal of Human Social Science - Year 2023 C Towards a Communicative City: Applying a New Framework for Understanding Communication and City