Global Journal of Human Social Science, E: Economics, Volume 22 Issue 3

Picgure 2: Recommended Model of empowerment for Coastal communities The marketing process will be managed by Badan Usaha Milik Desa (BUMDes) as mandated in Law Number 6 Year 2014 that the Village is expected to have BUMDes as one of the efforts to improve the welfare of the community. BUMDes is expected to be managed by professionals in marketing and other processes. The point is to find new breakthroughs for marketing of processed marine products made by the people of this village. It takes the role of government to provide guidance to the community to open a new business opportunity that is making processed except cracker fish. These attempts include the manufacture of meatball from fish and shrimp, as well as the drying fish enterprise directed by the government. Businesses that have been pioneered by the community in the form of crackers and shrimp paste home industry and marketing is still not good, it is expected this BUMDes can make new breakthroughs for better marketing. By cooperate with modern shop and supermarkets. With good marketing it is possible that the production will increase, thus it is believed that the addition of workers that are come from the local community. Along with growing business managed by this community, BUMDes also become bigger. This is due to the inclusion of a percentage of each sale that occurred goes into the cash BUMDes. With the growing development of this managed business is expected later the village will become Self-sufficiency village and also become the Center of Processed Sea Product village. This is the main asset for coastal community to expand their business into larger ones. In relation to the problems of home industry and fishery sector, goat farmers need to be empowered by government with more intense guidance. Thus, it is believed their farm will be great. In this case the marketing system held in personal and group, can also through BUMDes that already have breakthroughs in marketing. From here it is certain that new jobs will occupy for these coastal communities. In addition, the farmers who are not member of existing breeder groups should immediately join, in order to get the same farming services. Meanwhile, through maritime tourism, coastal tourism and religious tourism is also expected to sustain the economy of coastal communities. Moreover, it is expected that the government will immediately manage the coastal tourism of Permisan Bay and religious tourism to the grave site of Dewi Sekardadu. Well managed handling to these matters is expected to improve the economics of coastal villagers. Thus, there will be new business opportunities as well as open jobs for local communities. This will all Community business group Manufacturing crackers and shrimp paste Community business group Goat farming Community business group Processing and drying fish Community business group craft Community business group Farmers and fish cultivars BADAN USAHA MILIK DESA (BUMDes ) Coastal self-reliant communities A I m © 2022 Global Journals Volume XXII Issue III Version I 57 ( ) Global Journal of Human Social Science - Year 2022 E Economic Empowerment Model of Coastal Communities happen with the courage of the government and other parties and of course with the support and participation of local communities widely.