Global Journal of Management and Business Research, A: Administration and Management, Volume 22 Issue 5

© 2022. René Roland Eloundou Mballa & Emmanuel Eric Essama Nanga. This research/review article is distributed under the terms of the Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0). You must give appropriate credit to authors and reference this article if parts of the article are reproduced in any manner. Applicable licensing terms are at https://creativecommons.org/licenses/by-nc-nd/4.0/. Global Journal of Management and Business Research: A Administration and Management Volume 22 Issue 5 Version 1.0 Year 2022 Type: Double Blind Peer Reviewed International Research Journal Publisher: Global Journals Online ISSN: 2249-4588 & Print ISSN: 0975-5853 Informational Behaviors and Innovation in SMEs: An Application to the Cameroonian Agri-Food Sector By René Roland Eloundou Mballa & Emmanuel Eric Essama Nanga ENSET-Université de Douala Abstract- Nowadays, for companies that want to experience strong growth, information systems have become essential. But it is the informational behaviours of individuals who form these systems that make them effective and efficient within a company. And thus, these behaviors can make companies innovative over a long period. The information system of a company is an effective means to improve performance and thus increase competitiveness (Thomas and Muller, 1996). This research aims to evaluate the contribution of managers informational behaviours to the innovation of SMEs in the agrifood sector. To carry out this study, we conducted an exploratory qualitative approach based on case studies to better understand this problem, and then we carried out a review of the literature on the concepts of informational behaviour and innovation. However, our research shows that the more effective and efficient informational behaviours of managers, the more they contribute to the creation of a product innovation. Keywords: informational behaviour; product innovation, agri-food SMEs; information. GJMBR-A Classification: DDC Code: 303.484 LCC Code: HM101 InformationalBehaviorsandInnovationinSMEsAnApplicationtotheCameroonianAgriFoodSector Strictly as per the compliance and regulations of: