Global Journal of Management and Business Research, B: Economics and Commerce, Volume 23 Issue 3

essential to develop devices, in the context of scientifically based research, capable of delimiting more concise methodological steps and providing professionals with better use of the elucidated evidence. In numerous studies. In this scenario, the integrative review emerges as a methodology that provides the synthesis of knowledge and the incorporation of the applicability of results of significant studies in practice. The work evolves in the sense of analyzing the results when it seeks to identify the foundations of the Institutionalist Theory underlying the activity of the artisanal açaí whisk. IV. R esults A nalysis a) The Açaí Micro-Entrepreneur and the Institutionalist Theory: Regarding Formality These micro-entrepreneurs, producers and sellers of açaí wine, carry out their professional activities at a fixed point in front of their homes, but in an informal way. Most work informally, so they do not work in the federal government program called Individual Microentrepreneur (MEI) and, therefore, do not have the National Register of Legal Entities (CNPJ) (ARAÚJO 2017; FURTADO et al., 2020; VELOSO). 2021). These are institutions, regardless of formalization. Hodgson (1985) explains that the emergence of institutions occurs when people's way of thinking becomes ingrained in such a way that it shapes the behavior pattern of these or the members of a group or society. Viano (2009) adds that institutions emerge in the course of the historical process of social coexistence, establish unique behavioral bases for a group of people and, in this way, bring together thoughts and behaviors recognized as correct and acceptable. Furthermore, as stated, formality is not a key point to characterize the artisanal scout as an institution or company, so North (2018) explains that an institution encompasses any forms of restriction that human beings engender to shape human interaction and these creations can be formal and informal. b) The Açaí Micro-Entrepreneur and the New Institutionalist Theory It was identified that the micro-entrepreneur açaí beater are small establishments that operate in productive units constituted by micro and small family businesses located in the most diverse municipalities of the state of Pará and the Amazon, found mainly in the peripheral regions of Belém, being identified with red plates and white letters, which buy the natural product from intermediaries and in the form of lumps and sell the pulp or processed wine by the liter measure directly to the consumer (ARAÚJO, 2017; FURTADO et al., 2020; VELOSO, 2021). The scenario described above is fully conducive to the conceptual foundation of the NEI, especially when Guedes (2000) says that the NEI differs from traditional economic theory, because while the latter seeks to determine the optimal allocation of resources, given a certain set of economic organizations like the family, firm and market, the NEI aims to identify the best way to organize economic transactions, whose configuration changes the initial conditions for the allocation of resources. It is added that the NEI is based on neoclassical concepts and studies institutions under a theoretical approach underlying institutional arrangements and is disciplined by the competitiveness present in the markets. Therefore, it appears that the points of production and sale of açaí wine are institutional arrangements that compete with each other in the search for cost and price practices that satisfy customer needs, therefore, they are competitive arrangements (COASE 1937; WILLIAMSON, 1992; ANKARLOO; PALERMO, 2004; GUERREIRO et al., 2005). c) The Açaí Micro-Entrepreneur and the Theory of Transaction Costs The micro-entrepreneurs who produce and sell açaí wine work in production units made up of micro and small family businesses, they are found mainly in the peripheral regions of Belém, being identified with red plates and white letters, they buy the natural product from intermediaries and in the form of lumps and they sell the pulp or processed wine by the liter measure directly to the consumer (ARAÚJO, 2017; FURTADO et al., 2020; VELOSO, 2021). Given the context of the previous paragraph, Fiane (2011) argues that to produce goods or services, transactions are inevitably incurred and, even after the good is produced, there are other transactions such as the hiring of transporters, distributors, sales establishments, etc. If this is not the good occurs will not reach the consumer. It is necessary to consider that these contracts incur costs and these are the transaction costs necessary for the production of the good. Therefore, in the activity of production and sale of açaí wine, transaction costs are present. d) The Açaí Micro-Entrepreneur, the Theory of Transaction Costs and Governance Structures It is identified that the açaí scouts: (i) are mostly business owners; (ii) most purchase the fruit at the Açaí Fair; (iii) they have an average of 2 workers per point and; (iv) trust is present in socio-economic relationships; (v) it is a small pulp processing unit that serves local consumption and directly the wishes of the final consumer; (vi) it is a family activity and, to a large extent, carried out on the geographic fronts of the residences; (vii) is a type of self-employed work; (viii) the influence on the price occurs due to the seasonality of the fruit production, so in the winter season in the Amazon the 22 Global Journal of Management and Business Research Volume XXIII Issue III Version I Year 2023 ( ) B © 2023 Global Journals Study of Artisanal Açaí Beater under the Light of Institutionalist Theory: An Integrative Review