Global Journal of Management and Business Research, E: Marketing, Volume 22 Issue 3

restaurant through experiential marketing and service quality. Journal of Entrepreneurship Education, 21(3), pp.1-11. 45. Ramseook-Munhurrun, P., 2012. Perceived service quality in restaurant services: Evidence from Mauritius. International journal of management and marketing research, 5(3), pp.1-14. 46. Suhartanto, D., Helmi Ali, M., Tan, K.H., Sjahroeddin, F. and Kusdibyo, L., 2019. Loyalty toward online food delivery service: the role of e-service quality and food quality. Journal of foodservice business research, 22(1), pp.81-97. 47. Tanveer, Zoyia, and Rab Nawaz Lodhi. "The effect of brand equity on customer satisfaction: An empirical study based on David Aaker's Brand Equity Model." IUP Journal of Brand Management 13, no. 3 (2016): 43. 48. Tripathi, G., 2017. Customer satisfaction and word of mouth intentions: testing the mediating effect of customer loyalty. Journal of Services Research, 17(2). 34 Global Journal of Management and Business Research Volume XXII Issue III Version I Year 2022 ( ) E © 2022 Global Journals Study of Consumers Satisfaction Regarding Fast-Food Restaurants in Cameroon