Global Journal of Management and Business Research, E: Marketing, Volume 23 Issue 1

© 2023. Md. Dipu & Md. Moslah Uddin. This research/review article is distributed under the terms of the Attribution- NonCommercial-NoDerivatives 4.0 International (CC BYNCND 4.0). You must give appropriate credit to authors and reference this article if parts of the article are reproduced in any manner. Applicable licensing terms are at https://creativecommons.org/licenses/by-nc-nd/4.0/. Global Journal of Management and Business Research: E Marketing Volume 23 Issue 1 Version 1.0 Year 2023 Type: Double Blind Peer Reviewed International Research Journal Publisher: Global Journals Online ISSN: 2249-4588 & Print ISSN: 0975-5853 Traditional Marketing and Digital Marketing in Bangladesh Context By Md. Dipu & Md. Moslah Uddin Bangladesh University of Business and Technology Abstract - Promotional activities destine the future of your business. Once Beth Comstock says, “You can’t sell anything if you can’t tell anything.” The thriving of your business totally depends on how you present your products. Long since there, various types of marketing methods have been used from time to time. But in modern times, the channel of marketing and promotional activities started to rely on “Digital Marketing.” Because it's way easier to get in touch with, collect feedback, and real-time communication with customers. Keywords: advertising, digital marketing, traditional marketing. GJMBR-E Classification: DDC Code: 658.872 LCC Code: HF5415.1265 TraditionalMarketingandDigitalMarketinginBangladeshContext Strictly as per the compliance and regulations of: